Jack and Amelie Ltd - Case Study


Jack and Amelie Ltd is a start-up company based in Cardiff, South Wales owned by Sophie Brown and Abigail Dymmock.

The company wish to manufacture children’s ready-to-heat meals in their domestic kitchens and sell them from a converted ice cream van at events and via a home delivery subscription package. As experienced mothers, Sophie and Abigail are familiar with the eating habits of young children and want to manufacture family favourites which have been a success with their children. Their concept is to produce small homemade batches, using fresh ingredients which are frozen into children’s portions. Portion size will depend on the age and appetite of the child, providing a hearty and nutritious meal.

Support from ZERO2FIVE

With little food manufacturing experience, the company contacted ZERO2FIVE Food Industry Centre for guidance on best practice for food manufacture in a domestic kitchen environment. ZERO2FIVE conducted a visit to the domestic kitchen, completed a thorough observation of Jack and Amelie Ltd’s production practices and mentored them in best working practice.

Benefits of the support

Following support from ZERO2FIVE, an Environmental Health visit provisionally awarded Jack and Amelie Ltd a top hygiene rating score of 5.

The business is planning its launch of the new range, and continues to work with ZERO2FIVE to prepare a robust Hazard Analysis and Critical Control Point plan (HACCP).

Jack and Amelie Ltd:

“We would like to thank ZERO2FIVE, and Jackie Evans in particular, for the technical support provided during the start-up phase of Jack and Amelie. Jackie’s guidance through inspection and assistance with creating our HACCP has been invaluable."