Dr Caroline Ritchie

 

​​​​

​Reader in Hospitality

Department: Tourism, Hospitality and Events Management
Telephone No: +44(0)29 2041 6424
Email Address: critchie@cardiffmet.ac.uk    

 

Dr Caroline Ritchie is a Reader in Hospitality and a member of the Welsh Centre for Tourism Research within Cardiff School of Management (CSM). She graduated from Portsmouth Polytechnic and then worked in the hospitality industry in various hotels, members clubs, and for the HCIMA, (now Institute of Hospitality).  She started teaching in the FE sector and moved to Cardiff Metropolitan University (then UWIC) in 1995 where she completed her PhD in 2006. She was appointed as Reader in 2012.   Caroline teaches at both undergraduate and post graduate levels in her specialist subjects.  These include the teaching of hospitality, (food and beverage) and alcoholic beverages, with particular emphasis upon related social and cultural issues. She also regularly teaches the business of wine to ESDES Université Catholique de Lyon, France, summer school. Caroline supervises home and international PhD and DBA students and is the Ethics Coordinator for CSM. She has worked with many of CSM's international TNE partners in relation to research ethics and has served as external examiner for several universities.

 

Caroline's' main research area is socio-cultural interaction with wine and related consumer behaviour. However she has also undertaken research into TNE student motivation as a result of her work with CSM's collaborative partners. She has been involved in several national and international collaborative research projects in these areas.

Caroline holds the Wine and Spirit Education Trust (WSET) Diploma and is an accredited tutor for the WSET for their level 1, 2 and 3 Awards in Wines and Spirits.  She is also a founder member of the Cardiff Wine Tasting Circle http://www.cardiffwinetasting.co.uk/  which is supported by many local businesses. She is also a Recommended Tutor for the British Institute of Innkeeping. 


 

Research

Research Group

Welsh Centre for Tourism Research (WCTR)

 

Memberships

Editorial Advisory Boards

British Food Journal

European Journal of Tourism Research

International Journal of Contemporary Hospitality Management

International Journal of Wine Business Research

International Journal of Wine Economics and Policy

Fellow of the Higher Education Academy (FHEA)

Member of the Institute of Wines and Spirits (AIWS)

 

Research Interests

Socio-cultural consumer behaviour in relation to food and beverages

Wine consumption behaviours​

Publications

Journal Papers

Velikova, N., Charters, S., Bouzdine-Chameeva, T., Fountain, J., Ritchie, C., Dodd, T.,  2015 Seriously Pink: A Cross-Cultural Examination of the Perceived Image of Rosé Wine. International Journal of Wine Business Research Vol. 27 [4] pp 281 - 298.

Davies, K., Ritchie, C. and Jaimangal-Jones, D. 2015. A multi-stakeholder approach: using visual methodologies for the investigation of intercultural exchange at cultural events. Journal of Policy Research in Tourism, Leisure and Events. Vol 7 [2] 150-172.

Pon, K., Ritchie, C., 2014. International Academic Franchises: Identifying the benefits of international academic franchise provision.  London Review of Education Vol 12 [1] 104 -120.

Ritchie, C., Sobaih, A.E., and Jones, E. (2012) “Consulting the Oracle? Applications of Modified DelphiTechnique to Qualitative Research in the Hospitality​ Industry” International Journal of Contemporary Hospitality Management, 24:6, 886 – 906.

Ritchie, C., Sobaih, A., E. Coleman, P., & Jones, E. (2011) "Part-Time Restaurant Employee Perceptions of Management Practices: an Empirical Investigation", Service Industries Journal, 31:11, 1749 – 1768.

Ritchie, C., Charters, S., Fountain, J., Velikova, N., Thach, E., Dodd, T., Fish, N., Herbst, F., and Terblanche, N. (2011) “Generation Y and sparkling wines: A cross-cultural ​per​spective,” International Journal of Wine Business Research, 23[2], 161-174.

Ritchie, C. (2011) “Young Adult Interaction w​ith Wine in the UK, International Journal of Contemporary Hospitality Management, 29 [1], 99-114.

Ritchie, C., Elliott, G., and Flynn, M. (2010) "Buying wine on promotion is trading-up in UK supermarkets: A case study in Wales and Northern Irela​nd", International Journal of Wine Business Research, 22 [2], 102101. (Emerald Literati Network Award for Excellence 2011, highly Commended)

Ritchie, C. Ritchie, F. and Ward, R. (2009) "How Can I Drink Safely:  Perceptio​ns Versus the Reality of Alcohol Consumption", The Services Industry Journal, 29 (103), 1-15.

Ritchie, C. (2009) "The Culture of Wine Buying in the UK Off-Trade", International Journal of Wine Business Research, 21, 3, 194 211.

Ritchie, C., Ritchie, F., and Ward, R. (2009) “A Good​ Night Out: Alcohol RelatedBehaviour in Young Adults, Worldwide Hospitality & Tourism Themes, l.1, 2, 169-193. Emerald Literati Network Award for Excellence 2010, Highly Commended)

Ritchie, C. (2008) Industry and Academia Working Together: a Case Study Linking Hospitality Management programmes at UWIC with Local Industries in Cardiff, Academica Turistica: Journal for Theory and Practice of Tourism. 2, 21-25.

Ritchie, C. 2007. Beyond Drinking: the Role of Wine in the Life of the UK Consumer. International Journal of Consumer Studies. Vol 31[5] 534-540


 

Book Chapters

Ritchie, C. and Rotsios, K. 2016 GREECE - Reclaiming a Lost Heritage at Gerovassiliou Winery (Ktima), Greece. In L. Thach and S. Charters (eds) Best Practices in Global Wine Tourism: 15 Case Studies From Around the World. Miranda Press, New York pp 225 - 238  ISBN 9780971587069

Ritchie. C. 2014, Wine, Hospitality and Leisure Culture. In S. Charters and J. Gallo (eds) Manual of Wine Business Management. Pp 209 – 219 Pearson, Paris. ISBN 978-2-3260-0052-0​

Gibbs, D. and Ritchie, C. 2010. The Staff and Customer Interface: The Application of Theatre Analogy to the Hospitable Experience.   In M. Morgan, P. Lugosi, B. Ritchie (eds) The Experience of Tourism and Leisure: Consumer and Managerial Perspectives.  Pp 182 – 201 Channel View Publications, Bristol  ISBN 978-1-84541-149-7


 

Peer-Refereed journals and research reports

Velikova, N., Ritchie, C., Charters, S., Fountain, J., Dodd, T., Thach, E., Fish, N. 2016. Status or fun? A cross-cultural examination of younger consumers' responses to images of champagne and sparkling wine. British Food Journal. Vol 118 [8] pp1960 - 1975

Minor, K., Ritchie, C., Williams, J. 2016. The Effects of Hotels' Engagements with Daily Deal Websites on Employment Patterns and Employee Wellbeing. Advances in Management and Informatics; Working Papers Journal. Vol 2, pp14-19

Velikova, N., Charters, S., Bouzdine-Chameeva, T., Fountain, J., Ritchie, C., Dodd, T.,  2015 Seriously Pink: A Cross-Cultural Examination of the Perceived Image of Rosé Wine. International Journal of Wine Business Research Vol. 27 [4] pp 281 - 298

Davies, K., Ritchie, C. and Jaimangal-Jones, D. 2014. A multi-stakeholder approach: using visual methodologies for the investigation of intercultural exchange at cultural events. Journal of Policy Research in Tourism, Leisure and Events. 1-23

Pon, K., Ritchie, C., 2014. International Academic Franchises: Identifying the benefits of international academic franchise provision.  London Review of Education Vol 12 [1] 104 -120

Sobaih, A.E., Ritchie, C., Jones, E. 2012. Consulting the Oracle? Applications of Modified Delphi Technique to Qualitative Research in the Hospitality Industry International Journal of Contemporary Hospitality Management. Vol 24 [6] 886 – 906

Charters, S., Velikova, N., Ritchie, C., Fountain, J., Thach, L., Dodd, T., Fish, N., Herbst, F., and Terblanche, N. 2011 Generation Y and sparkling wines: A cross-cultural perspective.  International Journal of Wine Business Research. Vol. 23[2] pp. 161 - 174

Sobaih, A.E., Coleman, P., Ritchie, C., and Jones, E. 2011. Part-Time Restaurant Employee Perceptions of Management Practices: an Empirical Investigation. Service Industries Journal. Vol. 31 [11] 1749 - 1768

Ritchie, C. 2011 Young Adult Interaction with Wine in the UK. International Journal of  Contemporary Hospitality Management. Vol. 23 [1] 99-114 (Emerald Literati Network Award for Excellence 2012, Outstanding Paper)

Ritchie, C., Elliott, G., Flynn, M. 2010. Buying Wine on Promotion is Trading-up in UK Supermarkets: a Case Study in Wales and Northern Ireland.  International Journal of Wine Business Research. Vol. 22 [2] 102 – 101 (Emerald Literati Network Award for Excellence 2011, Highly Commended)

Ritchie, C. 2009. The Culture of Wine Buying in the UK Off-Trade. International Journal of Wine Business Research Vol. 21 [3] 194-211

Ritchie, C., Dale, E., Flynn, M., Lawson, S. 2011. Generational Distance in Teaching and Learning. In Higher Education Academy. LINK Special Edition (in Press)

Ritchie, C., Ritchie, F. and Ward, R., 2009. How Can I Drink Safely:  Perceptions Versus the Reality of Alcohol Consumption. The Services Industry Journal. Vol. 29 [9-10] 1397 - 1412

Ritchie, C, Ritchie, F. & Ward, R. 2009 A Good Night Out:  Alcohol-Related Behaviour in Young Adults.  Worldwide Hospitality & Tourism Themes (WHATT) vol.1 [2] 169-193 (Emerald Literati Network Award for Excellence 2010, Highly Commended)

Ritchie, C. 2008. Industry and Academia Working Together: a Case Study Linking Hospitality Management programmes at UWIC with Local Industries in Cardiff. Academica Turistica: Journal for Theory and Practice of Tourism. 2 21-25

Sobaih, A.E., Coleman, P., Ritchie, C., and Jones, E. 2008. Part-time employees and service quality in the UK restaurants sector. The Hospitality Review, vol. 10[4] 63-69

Ritchie, C. 2007. Beyond Drinking: the Role of Wine in the Life of the UK Consumer. International Journal of Consumer Studies. Vol 31[5]  534-540

Coleman, P., Jackson, R., Ritchie, C., Roberts, A., Snelgrove, M. 2007 The Importance of Practical Skills in Food and Beverage Modules. In Higher Education Academy. LINK Special Edition July.p26


 

Published paper in peer refereed conference proceedings (recent):

Ritchie, C., Charters, S., Fountain, J., Kolyesnikova, N., Dodd, T., Thach, L., Fish, N., Herbst, F., Terblanche, N. 2011 It's my Party: Influences upon Young Adults to Consume Sparkling Wine and Champagne in Restaurants, Bars and Night Clubs. In Hartwell, H., Lugosi, P. and Edwards, J. (eds.) International Conference on Culinary Arts and Sciences VII: Global, National and Local Perspectives April 2011. Bournemouth University, UK.  111-118. ISBN 978-1-85899-273-0

Dale, E., Ritchie, C., Lawson, S. & Flynn M. 2008.Wine Trade Demands or Intergenerational Distance in Teaching. Where are the Barriers to New Wine Consumers and Professionals? Presented at ICCAS 08 (Sixth International Conference on Culinary Arts and Sciences) – Global, National and Local Perspectives. Clarion Hotel Stavanger, Norway. June ISBN 82-7644-294-3

Ritchie, C. 2008. No, I don't want help ordering my wine: staff / customer interaction when buying wine in UK restaurants. Presented at ICCAS 08 (Sixth International Conference on Culinary Arts and Sciences) – Global, National and Local Perspectives. Clarion Hotel Stavanger, Norway. June 190-200 ISBN 82-7644-294-3

Roberts, A., Ritchie, C. & Coleman, P. 2008. Cultural and Humanic Impacts upon the Dining Out Experience in the UK. ICCAS 08 (Sixth International Conference on Culinary Arts and Sciences) – Global, National and Local Perspectives. Clarion Hotel Stavanger, Norway. June.  158-166 ISBN 82-7644-294-3


 

National and international conference papers and research dissemination (recent):

Gibbs, D., Haven-Tang, C., Ritchie, C. 2016. Performative hospitality: an opera in six acts as a transformative methodological approach for researching hospitality environments. Presented at  Council for Hospitality Management Education (CHME) Research, Learning and Teaching Annual Conference 2016, Ulster University, Belfast, Pp 11-24, ISBN 978-1-85923-269-9 

Ritchie, C. 2016. Did They Grow Into Wine? Revisiting a Gen Y Cohort to Investigate How their Interaction with Wine has Evolved over Time. Presented at AWBR 2016, University of South Australia, Adelaide, Australia, February 2016

Ritchie, C. and Rostios, K. 2015 Reclaiming a Lost Heritage: how the reclaimation of Greek Wine can help to stimulate economic regeneration.  Presented at the 9th International Conference on Culinary Arts and Sciences (ICCAS), Montclair State University, Montclair, USA. June 2015

Ritchie, C. and Rostios, K. 2015. Reclaiming a Lost Heritage: the Case of the Nascent Greek Wine Tourism Industry. Presented at CHME 2015. Manchester Metropolitan University, UK, May

Velikova, N., Charters, S., Bouzdine-Chameeva, T., Fountain, J., Ritchie, C., Dodd, T. 2014. Yes Way Rosé! Cross-Cultural Comparison of Consumer Preferences, Perceptions and Attitudes towards Rosé Wine. Presented at AWBR 2013 (8th Academy of Wine Business Research Conference) Geisenheim University, Geisenheim, Germany, June

Szolnoki, G., Taits, D., Hoffmann, C., Ludwig, R., Thach, L., Dolan, R., Goodman, S., Habel, C., Forbes. S., Marinelli, N., Szabo, Z., Wilson, D., Ritchie, C., Mantonakis, A., Zawada, P., Birch, S., Thompson, S. 2014 A Cross-Cultural Comparison of Social Media Usage in the Wine Business. Presented at AWBR 2013 (8th Academy of Wine Business Research Conference) Geisenheim University, Geisenheim, Germany, June

Ritchie, C. 2013. Is your local still your local?  An investigation into the changing role of the local pub. Presented at BSA Alcohol Study Group Annual Conference, Cardiff Metropolitan University, Cardiff

Ritchie, C and Webber, C, 2013 Assessing the potential for a Wine Route in Wales to Support Rural Tourism, Presented at AWBR 2013 (7th Academy of Wine Business Research Conference) Brock University, St Margaret's,  Canada, June

Ritchie, C. and Webber, C. 2012 Assessing the potential for Wine Tourism in Wales. Presented at Destination Branding & Marketing IV Conference, Cardiff Metropolitan University, December.

Ritchie, C, Valentin, D. 2012. What Should I Drink and Where?  A Comparison of Social Drinking Behaviours between Young Adults in the UK and France.  Presented at CHME Conference, University College Birmingham, May

Ritchie, C. 2011 The Face of Wine:How Wine is Used to Re/present Self in Public Consumption Environments. Presented at Critical Studies Tourism Conference IV, UWIC July          

Ritchie, C., Valentin, D. 2011 A Comparative Study of Wine Drinking Behaviours in Young Adults.  Presented at AWBR 2011 (sixth Academy of Wine Business Research conference) Bordeaux Management School, Bordeaux, France, June

Ward, R., Coleman, P., Ritchie, C., Ritchie, F., 2011 Young British Women and Wine: Pre-loading is Safe Drinking! Presented at AWBR 2011 (sixth Academy of Wine Business Research conference) Bordeaux Management School, Bordeaux, France, June

Sobaih A., E., Coleman, P, Ritchie, C. Jones, E. 2010.  The Management of Part-Time Restaurant Employees: Implications for Service Quality. Presented at ICHRIE, San Juan, Puerto Rico USA, July

Sobaih A., E., Coleman, P, Ritchie, C. Jones, E. 2010.  A good Practice Model for Enhancing Management Practices Amongst Part-time Employees in The UK Restaurant Industry. Presented at EuroCHRIE, Stenden University, Amsterdam, Holland. October.

Ritchie, C. 2010. What is Normal Buying Price? An Exploration of How Image may Impact upon Research Data.  Presented at 5th International Conference of the Academy of Wine Business Research. The University of Auckland NZ. February

Ritchie, C. 2009 Young Adult Interaction with Wine in the UK. Presented at 'Bacchus goes Green', 4th Interdisciplinary and International Wine Conference co-organized by Burgundy School of Business and Brock University: Dijon, France. July

Flynn, M. Elliott, G, Ritchie, C. 2009. Can UK Wine-Buying Consumers be Persuaded to Trade up in Supermarkets?  Presented at American Association of Wine Economists (AAWE) 3rd Annual Conference. Reims, France. June

Sobaih A., E., Coleman, P, Ritchie, C. Jones, E. 2009 Part-time Restaurant Employees' Perceptions of Management Practices: an Empirical Investigation. Presented at CHME 18th Annual Research Conference, University of Brighton, UK. May

Ward, R., Coleman, P, Ritchie, C., Ritchie., F. 2009 Alcohol Related Behaviours in Young Adults: Challenging Perceived Wisdom.  Presented at CHME 18th Annual Research Conference, University of Brighton, UK May

Gibbs D., Haven-Tang- C., Ritchie, C. 2009 Service with a smile: Constructing the Meal Experience. Presented at CHME 18th Annual Research Conference, University of Brighton, UK May

Ritchie, C. 2008 - The Culture of Wine Buying in the UK Off-Trade. Presented at Fourth International Conference of the Academy of Wine Business Research. Siena, Italy. July

Ritchie, C. 2008 – Industry and academia working together: a case study based in the Department for Hospitality, Tourism and Event Management at UWIC and local companies in Cardiff. Presented at Encuentros – Days of Turistica 2008 Conference. University of Primorska, Slovenia.

 

 

ay

Sobaih, A. E., Coleman, P., Ritchie, C. Jones, E. 2008 The Impact of Part-Time Employees on Service Quality in UK Restaurant Sector. Presented at CHME 17th Annual Research Conference, University of Strathclyde. May ​

Projects

2010 – September 2011 Project Leader.  Moderate Social Drinking Behaviours in Young Adults.  A Pan European Study.  This is an international project investigating social drinking behaviours in young adults. The current team is lead by UWIC and partnered by Centre des Sciences du Gout et de l'Alimentation, Burgundy, France.  It is funded by UWIC via relevant short course provision.

October 2009 – 2010. Extended Research Leave. Six month sabbatical to develop publications from Generation Y and develop the Pan-European Study. Supported by UWIC with a  notional financial value of £10,000.

2008 – March 2010 Team member. Generation Y: an Investigation into the perceptions of and Usage of Champagne and Sparkling Wines by Young Adults. An international project involving a team from Reims Management School, (France), Sonoma State University and Texas Technical University (USA), Swinburne University (Australia), University of Otago and Lincoln University (New Zealand), University of Stellenbosch (SA) and UWIC (UK).  The project is administered from the Reims Management School and funded by the champagne and CAVA industries.

2007 – June 2008. Project Leader HEA funded project. Generational Distance in Teaching and Learning. An investigation into intergenerational linguistic issues which may create barriers to learning using the WSET Intermediate Certificate as a case study.

2001 – 2004. Team member LTSN Funded Project: An evaluation of the content, appropriateness, and academic rigour which food and beverages modules contribute, within undergraduate Hospitality Management programmes.

2001 - 2003. Team member Home Office funded TASC project: the development of a course designed to combat alcohol related conflict and violence on licenced premises, draft course title 'Servewise'. Initially Cardiff based, future aim to role out a national qualification.​

External Links

Scientific Committee Member – International Conference on Culinary Arts and Sciences (ICCAS)