Elaine Williams

​Placement Advisor (Employer Engagement)​​​​

Telephone No: +44(0)29 2041 5801
E-mail: ewilliams@cardiffmet.ac.uk​​

Elaine Williams  has recently taken on the role of Placement Advisor (Employer Engagement) in Cardiff School of Management having previously worked as a Personal Tutor and Lecturer.

Elaine embarked on a career in Business and Marketing after graduating from Newcastle-upon-Tyne Polytechnic.   A large part of Elaine's working life has been spent in South Africa and Spain where and she has worked  for a variety of National and International companies including The Anglo America Corporation, Coopers and Lybrand and The Arab Bank.  During her time in South Africa she worked in both Administrative and Marketing roles and acquired a Post Graduate Diploma in Marketing Management.  Since then she has completed a BSc in  Business and Administration, a PGCE in post compulsory Education, a Post Graduate Certificate in Social Science Research and a CELTA qualification.

Elaine has owned and operated her own hotel as well as working as a consultant for the Tourism and Leisure Industry and can offer a wealth of experience and knowledge in this field. Her experience in marketing, business operations and staff training and development is particularly strong in the field of Hospitality Management. 

Elaine began her lecturing career with the CSM in the department of Tourism, Hospitality and Events in 2008 where she taught on a variety of modules on the International Hospitality degree programme. During the past seven years she has also taught in FE colleges and in private language schools.

More recently, Elaine has been working for the Personal Tutoring and Work Experience unit in CSM as well as delivering seminars and lectures on the Foundation, Level 4 and 5 degree programmes. She also works with the Widening Access Team delivering English Language skills as part of the Community First initiative helping a diverse range of adults realize their potential in terms of education and employability.

Being a mother of four, who have all been or are attending university, Elaine is particularly interested in the personal development and employability of students and sees this as the focus of her own personal development and career path. ​



A Comparison and Analysis for National Benchmark Statements set by the Quality Assurance Agency (QAA) for Hospitality, Leisure, Sports and Tourism Management'

Case Study

Profile of a learner

Case Study

'Planning and Assessing Learning at Level 4 in Higher Education'


Associate of the Higher Education Academy (Fellowship pending)

Associate member of the Institute of Hospitality ​