Dr Elizabeth Eustace



​Principal Lecturer/Programme Director BA (Hons) Business and Management Studies​ 

Department: Business Studies
Telephone No: +44(0)29 2020 5621 
Email Address: eeustace@cardiffmet.ac.uk

Dr Elizabeth Eustace has worked at Cardiff Metropolitan University since 2004 as a Senior Lecturer. After receiving a First Class Honours Degree at University of Glamorgan she continued her studies at Cardiff University where she gained a PhD in Language and Communication. Externally, she is a Fellow of the HEA, member of the British Association of Applied Linguists (BAAL) and the Linguistic Ethnography SIG. Internally, she is a member of Field Groups in Business Strategy and Research. She is also an internal and external validator of courses​

After completing her PhD at Cardiff University she worked for the Open University on their MSc in Education, and as a communication consultant to business organizations as well as developing and delivering training courses in communication. She also was engaged by the Work Foundation as a team facilitator on their management development programmes.​

At Cardiff Met she was initially responsible for the writing, development and leadership on Academic Literacy, and has taught on MSc International Business Management leading on Leadership and Communication, Research Methodology and Dissertations.  She also supervises PhD students.​

Since June 2012, Elizabeth has been Programme Director for BA (Hons) Business and Management Studies.​​


Elizabeth’s research interests are within a framework of social justice through critical discourse analysis, the study of language use and social relations of power. Her research concentrates on attitudes to language and identity, aesthetic and emotional labour and the impact of discourses of power in business environments, and how individuals might resist or contest them.​


Journal Paper

“Speaking Allowed? Workplace regulation of regional dialect”, Work, Employment and Society.​