Sport Broadcast (with Internship Opportunities)* Masters - MSc/PgD/PgC

Want to work in the Sports Broadcast Industry? Then this is the course for you.

Professionally accredited by the BJTC (Broadcast Journalism Training Council) this master's degree with a practical focus, designed and delivered by sports broadcast industry professionals to create practitioners of Sport Broadcast and prepare them to be industry ready for employment in sport broadcast journalism and across the sport media industry. The master's degree course has been written in collaboration with sport broadcast journalists from the BBC, ITV, Sky Sports and the Broadcast Journalism Training Council.  We teach traditional broadcast journalism for the digital, new media age.

Students will develop and master a wide spectrum of broadcast journalism production skills, learn to self-shoot and edit, record and produce audio, create digital content while sharpening their journalistic instinct, news values and editorial judgment. They will critically examine the reciprocal relationship between socio-political issues, modern media coverage and professional sport. Students will also study elements of media law, and analyse how ethics, a sense of fairness, impartiality, accuracy and a robust knowledge of regulations and rights play a crucial part in operating within the modern fast-changing sport broadcasting landscape.

The inclusion of a significant work placement module (60 credits) in this sports journalism degree offers the opportunity to work in our internal broadcast unit across the academic year creating video and audio content for Cardiff Met Sport TV, producing our weekly Radio Cardiff sports show, making podcasts, holding press conferences and livestreaming university sports matches while this module also provides a second placement opportunity with one of our external broadcast partners. We have placement opportunities with all the major broadcasters in Wales and further afield for students who are prepared to travel; these include a number of Welsh medium placement opportunities. Throughout this programme, students will gain practical, real-world experience of various broadcast roles; presenter, reporter, producer, director, videographer, camera operator, floor manager, video editor, social media producer, commentator and all-round broadcast journalist. Students will learn to research, network and build contacts, elevating their sports reporting and writing skills to the next level and master the art of story-telling and content creation in the fast-changing digital age through social media platforms, blogging, vlogging, livestreams and podcasts. Students this year have enjoyed placements with BBC, ITV, Sky Sports, DAZN, Perform, Orchard Media, BT Sport, Whisper Films, Sunset & Vine, World Rugby, WRU, Made In Cardiff, S4C, Glamorgan Cricket, Swansea City, Cardiff Devils, Sport Wales and many other local and national broadcasters, production companies, sports organisations and governing bodies. Our alumni are now working in full time positions with Sky Sports, BBC Sport, S4C Sport, Livewire Sports and in the Premier League.

Guest speakers have included several award winning presenters, reporters, journalists, producers, directors, camera operators, editors and lighting experts: Eddie Butler (BBC commentator), Frances Donovan (Premier League TV presenter), Ross Harries & Sean Holley (from BBC ScrumV) Carolyn Hitt (Wales Online & BBC), Dylan Ebenezer (S4C/ Sgorio presenter), Nick Hartley (ITV/ITN reporter) and Alan Wilkins (ESPN & Eurosport presenter).

* Please contact the Programme Director, Joe Towns, for further information and to discuss Internship details:
   Tel: +44 (0)29 2041 6553

Course Content

Proposed modules on the programme include: 80 taught credits, a 60 credit professional broadcasting placement module and a 40 credit production dissertation. Proposed titles of the modules are: 

  • Television Broadcasting (20 credits)

  • Radio and Digital Broadcasting (20 credits)

  • Research Skills in Journalism (20 credits)

  • Ethics, Media Law and Landscape (20 credits) 

  • Professional Broadcasting Placement (60 credits) 

  • Production Dissertation (40 credits) 

There are no option modules for the programme.

If you choose to undertake your dissertation module through the medium of Welsh, you could be eligible for a Scholarship. Find out more.

Learning & Teaching

All modules, with the exception of the Production Dissertation and the Professional Broadcasting Placement are 20 credit modules. Allocated teaching timetabled (contact time) delivery for such modules usually equals a minimum of 30 hours of time supplemented with up to 60 hours of directed study time and up to 60 hours of independent study time. Contact time is normally made up of lectures, seminars, practical laboratories/workshops, fieldwork, professional visits, placement learning and individual and/or group tutorials. Group discussions and practical tasks are frequently used. Student learning is supported through the use of our Virtual Learning Environment (Moodle) that provides learning resources over and above that found in the learning centre (library). All learners are supported with access to a personal tutor. Initially, this is usually the Programme Director with the dissertation supervisor adopting this responsibility at a later date within the students' programme of study. All students are supported with a professional placement supervisor from both the University and industry when undertaking the Professional Broadcasting Placement module.


This programme will be assessed through coursework, work placement assessments, portfolios of creative work and group tasks. 

All students will receive support for assessment through academic support in the library, formative tasks and peer assessment.

Employability & Careers

A 60 credit work placement is designed to ensure that graduates of the programme have had significant “real world experience” and engagement with the industry that will make them uniquely prepared for work in the Sport Broadcast Industry. With its focus on skill acquisition together with academic reflection on the socio-political implications of Sport, graduates from this programme will be able to meet the needs of a rapidly developing Sport Broadcast industry.

Entry Requirements & How to Apply

The School is committed to an Equal Opportunities Policy under which all applicants and students are treated equally regardless of gender, ethnic or national origin, disability, sexuality, age, beliefs or sporting ability. Each applicant is considered on their academic merits and their ability to demonstrate an interest and ability in the subject area. The School is committed to high standards of academic performance and involvement in sport and exercise. Each applicant must meet suitable criteria as outlined in the University criteria for the admission of students to modular Master’s Degrees (and for Postgraduate Certificate and Postgraduate Diploma programmes)

The policy of the Cardiff School of Sport & Health Sciences is to recruit students who are capable of successfully completing and benefiting from a designated Post Graduate programme offered by the School. 

Applicants for the MSc in Sport Broadcast are expected to satisfy the following requirements: 

• a good honours degree (normally 2.1 or above) in any Sport, Broadcast, Media or Journalism subject. 

Exceptional entry routes may be available to applicants with significant and relevant industry experience. Usually more than 3 years experience in print, radio or TV journalism or Sport related PR/communications. Candidates with extensive experience in elite level sport may also be considered. All exceptional entry routes are available for non-graduates will be in line with the University criteria for the admission of students to modular Masters Degrees (and for Postgraduate Certificate and Postgraduate Diploma programmes). A student who has successfully completed modules in a similar programme at another institution might gain direct entry onto the programme as long as they have satisfied the aforementioned entry requirements and meet the University Criteria for the admission of students to modular Master’s Degrees, and to Postgraduate Diploma programmes – advanced standing. 

International Applicants
Students whose first language is not English will need to provide evidence of fluency to at least an IELTS 7.5 standard or equivalent. For full details about how to apply and English Language qualifications please visit the International pages on the website.

How to Apply:
Applications for this course should be made direct to the university via our self-service facility. For further information please visit our How to Apply pages at

If you are interested in using credit from another institution, or have obtained qualifications and/or experience to study for a course at Cardiff Met,  you can find further information on this as well as information on how to apply on the RPL page.

Additional Information

Tuition Fees and Financial Support:
For up to date information on tuition fees and the financial support that may be available. Please refer to

Part-time fees:
Charges are per Single Module unless specified:
Undergraduate = 10 Credits; Postgraduate = 20 Credits

Generally we find most students will complete 60 credits per year for both Undergraduate and Postgraduate study; to obtain a true costing please clarify this by contacting the Programme Director directly. 

Contact Us

For general enquiries please contact the Admissions Team on 029 2041 6044 or email

For course specific enquiries, please contact the Programme Director, Joe Towns:
Tel: 029 2041 6553

Key Course Information

Place of Study: 
Cyncoed Campus


Cardiff School of Sport & Health Sciences

Course Length:
One to two years full-time.
Two to four years part-time.

Please contact the Programme Director, Joe Towns, to discuss Internship details: +44 (0)29 2041 6553

Accredited by:
Accredited by Broadcast Journalism Training Council 

Studying MSc Sport Broadcast at Cardiff Met

Find out more about stydying the Master's degree in Sport Broadcast at Cardiff Met.

Student Blog
MSc Sport Broadcast at Cardiff Met gave me the summer of a lifetime.

Olympic athlete and Sport Broadcast student Mica Moore, tells us about her summer of internships, including time at the European Team Championships in Poland.
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Student Blog
Exploring Dubai with Sport Broadcast at Cardiff Met

Sport Broadcast student Sophie, tells us about the industry led lectures and her time on placement in Dubai at the World Rugby Sevens.
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Cardiff Met broadcast journalist students shortlisted for three industry leading awards.

November 2020 - Four students from Cardiff Met’s successful Sport Broadcast MSc programme have been nominated in three categories of this year’s Broadcast Journalists Training Council (BJTC) Awards.
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Cardiff Met Sport TV
Cardiff Met Sport TV

Provding opportunities for practical placmenets across the academic year creating video and audio content, producing our weekly Radio Cardiff sports show, making podcasts, holding press conferences and livestreaming university sports matches.
Watch more

Full terms and conditions in relation to accepting an offer to study at Cardiff Metropolitan University can be found by visiting