Cardiff School of Management>Staff Profiles>Varun-Chaturbhuj-Tripathi

Dr Varun Chaturbhuj Tripathi

Department: Marketing and Strategy

Office/Location: 1.41C, Ogmore Building, Cardiff School of Management, Llandaff Campus

Telephone: +44 (0)29 2041 6648


Staff Overview

​Varun nearly has a decade of teaching and research experience in international business and strategy. He is also an honorary lecturer (T&R) in the Innovation Management & Policy division at Alliance Manchester Business School, the University of Manchester, and an active member of the Manchester Institute of Innovation Research (MIoIR): a centre of excellence in the field of innovation studies. In his previous assignment, he was a researcher at the prestigious John H. Dunning Centre for International Business, Henley Business School, the University of Reading. Prior to joining academia, he has had extensive corporate experience in manufacturing, business process outsourcing (BPO), and real estate research and consultancy.

His current research investigates the dynamic relationship between innovation and imitation, innovation processes and management within firms, regulations and eco-innovations, and catch-up strategies of emerging market multinationals, He is a member of various preeminent professional associations for management scholars. He regularly serves as a reviewer and presents his research to prestigious conferences such as Academy of Management (AOM) annual meeting, British Academy of Management (BAM), and European International Business Academy (EIBA) among others. Varun holds BSc in Botany (DDU Gorakhpur University, India), MSc in International Business (University of Birmingham), and PhD in Business & Management (University of Manchester).


  • BSP5003 Contemporary Issues in International Political Economy
  • ​​BSP5072 Management from an International Perspective
  • GBM6030 Economic, Strategy and Management
  • MSM7033 Globalisation and Contemporary issues in Business and Management
  • MSM7039 Business Solutions and Transformation
  • MSM7043 Professional Development, Practice and Performance

Supervision: Masters dissertations/projects.


​​Research interests:

  • Dynamic relationship between innovation and imitation
  • Innovation processes and management within firms
  • Competitive dynamics and innovation
  • Regulations and eco-innovations
  • Catch-up strategies of emerging market multinationals

Funding and awards:

  • Career Development Fund, Faculty of Humanities, The University of Manchester, 2022
  • RADMA Postgraduate Research Support Fund, 2019
  • RADMA Project Support Fund, 2018
  • Best Development Paper Award – Innovation Track, BAM 2018, Bristol.
  • Alliance Manchester Business School Studentship for doctoral studies – 2016
  • Visa and Travel Grant (for doctoral studies), Sheth Foundation - The Academy of Indian Marketing Professional, 2016
  • COST-EIBA DTT Fund, European Cooperation in Science and Technology (COST), Brussels, Belgium, 2012

Key Publications

Conference proceedings:

Tripathi C., Lampel, J. and Massini, S. (2021), Market Dominance and Imitative Response to Product Proliferation: A Competitive Dynamics Perspective, Academy of Management annual meeting, 2021, July 29 - Aug 4.

Tripathi C., Lampel, J. and Massini, S. (2019), Industry Clockspeed and Firm Response to Environmental Regulations in the Indian Automobile Industry, Academy of Management annual meeting, 2019, Boston, Aug 9-13.

Tripathi, C. (2017), How Do Competitive Dynamics In Developing Countries Drive Domestic Firms To Imitate The Dominant Firm’s Product Innovations?, British Academy of Management Conference- 2018, The University of West England, Bristol, UK (The paper won Best Development Paper Award in Innovation Track)

Tripathi, C. (2017), Developing innovation capabilities through imitation in the context of prevalent modular design and manufacturing in Indian automobile sector, AMBS Doctoral Conference- 2017, The University of Manchester, UK

Tripathi, C. (2013), Internationalisation of Indian firms: an evolutionary view from more policy- driven internationalisation to industry/firm-driven internationalisation, Reading-UNCTAD International Business Conference, 2013, Henley Business School, Reading, UK

Tripathi, C. (2012), Internationalisation of Developing Country Multinationals: A Study of Process, Motivation, and Strategy of Indian Firms in the U.K., 3rd COST-EIBA/EIASM Doctoral Think Tank COST action IS0905: The emergence of southern multinationals and their impact on Europe, University of Sussex, Brighton, UK.

Other Projects and activities

External Links